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Approvals flip the direction of work. Instead of you checking dashboards for problems, the agent continuously researches your connected accounts — SEO and paid — and when it finds something worth fixing, it files a proposal. You review the exact change, approve or reject, and on approval the agent applies it. Find them under Approvals in the sidebar.
The Approvals page with a pending proposal and Approve and Reject buttons

What a proposal looks like

Every proposal is specific and grounded in your data — never “consider improving X”. Open one to see:
  • Summary — what’s wrong, what it costs you, and why it matters, with real numbers from your accounts.
  • Entity — the exact account and campaigns the change touches.
  • Proposed changes — a before/after table of every change the agent wants to make.
  • Evidence — the data the agent pulled to reach its conclusion.
A proposal with entity, proposed changes as a before and after table, and evidence

Approve or reject

  • Approve — the agent applies the change to your account and verifies it landed. The proposal moves to History.
  • Reject — nothing is touched. The agent takes the hint and won’t re-file the same proposal.
Use the product filter to see proposals for SEO, paid ads, or everything at once.

Blocked proposals

Sometimes the agent finds a real problem but can’t fix it from its side — a tag that must be installed on your website, a pixel that needs verifying, a platform it has no access to. Those proposals arrive as Blocked: the same evidence and proposed changes, plus a blocker note that tells you exactly what to do and where.
A blocked proposal in the list with Acknowledge and Remove blocker actions
A blocked proposal with the blocker note explaining what needs to be fixed and where
  • Remove blocker — tell the agent you’ve resolved the blocker. It re-checks reality before proceeding — if the fix is actually live, the proposal moves forward; if not, it stays blocked and tells you what’s still missing.
  • Acknowledge — you’ve seen it and will handle it later.

How proposals are found

The agent runs research on a regular cadence per product, in the background — no setup needed. It only files a proposal when it finds something concrete and worth your attention; quiet accounts produce no noise. Research runs are free — you only spend credits when you approve a fix and the agent applies it (see Credits & Usage).

Scheduled Tasks

Point the agent at your own recurring checks.

Credits & Usage

How agent runs are billed.